Category Archives: Alignment Diagrams

7-3 contribute

Mapping Experiences: Five Key Questions to Get Started

Kicking off a mapping project and don’t know where to begin? You’re not alone. I’m often asked how to get started. Here’s the problem: “experience” defies precise definition. It’s a broad and fuzzy concept. You need to first untangle it

7-3 contribute

Mapping Experiences: Five Key Questions to Get Started

Kicking off a mapping project and don’t know where to begin? You’re not alone. I’m often asked how to get started. Here’s the problem: “experience” defies precise definition. It’s a broad and fuzzy concept. You need to first untangle it

blueprint

Sorting Things Out: Customer Journey Maps, Experience Maps and Service Blueprints

Mapping experiences is becoming increasingly popular. But it’s a jungle out there when it comes to terminology. This post clarifies the differences between key diagram types.

blueprint

Sorting Things Out: Customer Journey Maps, Experience Maps and Service Blueprints

Mapping experiences is becoming increasingly popular. But it’s a jungle out there when it comes to terminology. This post clarifies the differences between key diagram types.

find-your-way-Copy-1024x682

Rapid Techniques for Mapping Experiences

Mapping experiences does not have to take a lot of time. In fact, you can complete the steps in a matter of days. Read this post to find out how.

find-your-way-Copy-1024x682

Rapid Techniques for Mapping Experiences

Mapping experiences does not have to take a lot of time. In fact, you can complete the steps in a matter of days. Read this post to find out how.

rowing

Resources for Mapping the Experience with Alignment Diagrams

The activity of mapping experiences takes many forms and has many facets and approaches. This post summarizes some of the top resources on a variety of related techniques, all of which I put under the umbrella term “alignment diagrams.” These resources are used in my workshops on the topic as well as found in my book, Mapping Experiences.

rowing

Resources for Mapping the Experience with Alignment Diagrams

The activity of mapping experiences takes many forms and has many facets and approaches. This post summarizes some of the top resources on a variety of related techniques, all of which I put under the umbrella term “alignment diagrams.” These resources are used in my workshops on the topic as well as found in my book, Mapping Experiences.

Balancing Value with Alignment Diagrams

I’m proud to be publishing a short article on alignment diagrams in Touchpoint: The Journal of Service Design (vol 4, no. 3, pp. 70-73) called “Balancing Value with Alignment Diagrams.” Touchpoint isn’t available online, but you can download the PDF

Balancing Value with Alignment Diagrams

I’m proud to be publishing a short article on alignment diagrams in Touchpoint: The Journal of Service Design (vol 4, no. 3, pp. 70-73) called “Balancing Value with Alignment Diagrams.” Touchpoint isn’t available online, but you can download the PDF

Top 5 Posts in 2012 on Experiencing Information

2012 was a relatively slow year for me in terms of quantity of new blog posts. But I was able to capture and share some of my best thoughts this year. Here are quotes that summarize each of the top

Top 5 Posts in 2012 on Experiencing Information

2012 was a relatively slow year for me in terms of quantity of new blog posts. But I was able to capture and share some of my best thoughts this year. Here are quotes that summarize each of the top

Cross Channel Design With Alignment Diagrams

Alignment diagrams are a class of documents that reveal the touchpoints between a customer and a business. Examples of alignment diagrams include customer journey maps, experience maps and service blueprints, among others. As I’ve written about previously, locating value is

Cross Channel Design With Alignment Diagrams

Alignment diagrams are a class of documents that reveal the touchpoints between a customer and a business. Examples of alignment diagrams include customer journey maps, experience maps and service blueprints, among others. As I’ve written about previously, locating value is