Posts Tagged: personas
Personas and Innovation
In preparation for my talk at the Euro IA conference this year, I’m re-reading Diffusion of Innovations by Evertt Rogers. I came across this statement and immediately thought of personas: One of the most distinctive problems in the diffusion of
Personas and Innovation
In preparation for my talk at the Euro IA conference this year, I’m re-reading Diffusion of Innovations by Evertt Rogers. I came across this statement and immediately thought of personas: One of the most distinctive problems in the diffusion of
Persona Case Study in D-LIB Magazine
Came across this interesting case study of using personas in D-LIB Magazine: “Using Personas to Understand the Needs and Goals of Institutional Repository Users,” by Jack M. Maness, Tomasz Miaskiewicz, and Tamara Sumner from the University of Colorado at Boulder.
Persona Case Study in D-LIB Magazine
Came across this interesting case study of using personas in D-LIB Magazine: “Using Personas to Understand the Needs and Goals of Institutional Repository Users,” by Jack M. Maness, Tomasz Miaskiewicz, and Tamara Sumner from the University of Colorado at Boulder.
Growth Leaders and Personas
I came across an article in the Sloan Management Review from July 2008 entitled “In Search of Growth Leaders” by Sean D. Carr, Jeanne M. Liedtka, Robert Rosen, and Robert E. Wiltbank. The authors discuss key qualitities of growth leaders,
Growth Leaders and Personas
I came across an article in the Sloan Management Review from July 2008 entitled “In Search of Growth Leaders” by Sean D. Carr, Jeanne M. Liedtka, Robert Rosen, and Robert E. Wiltbank. The authors discuss key qualitities of growth leaders,
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