Category Archives: Customer Journeys

Customer Journey Mapping Resources On The Web

Last updated: 17 September 2011 Originally published: 10 May 2010 Service design can be traced back to the writings of G. Lynn Shostack in the early 80s. [1, 2] Though not new, there is a lot of talk these days about

Customer Journey Mapping Resources On The Web

Last updated: 17 September 2011 Originally published: 10 May 2010 Service design can be traced back to the writings of G. Lynn Shostack in the early 80s. [1, 2] Though not new, there is a lot of talk these days about

Bruce Tempkin on Customer Journey Maps

 The title of this blog post from Bruce Tempkin pretty much says it all: It’s All About Your Customers’ Journey. He laments: Stanley Marcus, who was president and chairman of the board of Neiman Marcus, was once quoted as saying:

Bruce Tempkin on Customer Journey Maps

 The title of this blog post from Bruce Tempkin pretty much says it all: It’s All About Your Customers’ Journey. He laments: Stanley Marcus, who was president and chairman of the board of Neiman Marcus, was once quoted as saying: